"Podcasting is the next generation of radio and users can now subscribe to more than 3,000 free podcasts and have each new episode automatically delivered over the Internet to their computer and iPod.." ~ Steve Jobs, 2005 (forbes aug 2018).
Producing podcasts since 2005, for about 14 years, it's taught me a few things about what podcasting is not, what it IS, and how to produce them. And here's the thing, like the Gutenberg Press: a new superior technology that better serves the masses can’t be stopped. Yes, the Gutenberg Press was a new technology in its day.
If you want to do a ½ hour Saturday radio show, it can easily cost you $20,000 a year. With podcasting, a weekly show will cost anywhere from $60 to $360 a year for the media hosting and syndication with an equipment cost of $100 to $800 to start depending on the format of your show. That’s a YEARLY startup cost not including our services of $160 to $1160! So we keep learning, growing ourselves, and help businesses, individuals, and non-profits get started podcasting.
There's always something new coming out. We review, test, and use device technologies ourselves before making any recommendations. We want to prove and make sure that whatever you're going to be using, it's the best for your budget and is as easy as possible to use. There’s no value in purchasing the latest, greatest, flashy technology if it can’t be easily used. We want you to podcast. Not become IT experts, unless you want to.
We use professional graphic designers to create your show-level album and episode-level artwork which gets you noticed above the rest.
Beyond "design," and/or if you're feeling a bit lost, we can work with you to create your Story Brand that will inform us how to work with you to design your podcast show.
We offer as an option your own podcast app making it easy for your listeners to reach you, interact, and receive bonus content like images, PDFs, or other premium audio or video content. This is a great way to introduce your listeners to your brand. All they need to do is search in their app store for your app, click “Install” and now you’re right in front of them on whatever device they use to listen or watch podcasts.
Every podcast we produce comes with its own podcast website optimized for easy subscription to your show, searchable for back episodes, and includes an About and Contact page to put your listeners in touch with you.
We offer as an option your own podcast app making it easy for your listeners to reach you and receive the additional benefits of embedded content like images, PDFs, or other premium audio or video content. This is a great way to introduce your listeners to your brand because all they need to do is search in their app store for your app, click “Install” and now you’re right in front of them on their phone’s screen.
Although word of mouth marketing for podcasts is still the best way to be discovered, like referring someone to a good movie you just saw, we offer Social Media Marketing Packages to give you greater reach and interaction.
If you’d like a more robust “branded” website, we’ll put our team to work creating a mini-branded website that includes your podcast hosted on a fast CDN (Content Delivery Network) ranking extremely high with Google and other search engines. We build everything from scratch and don't use templates. Once built and you're trained, you can log into your website and easily make changes, and recent podcast episodes, or add to your photo/video gallery. Please allow 100-day lead time for development.
With us you won’t make mistakes. We already did that and learned. You don’t have to.